Production-ready skill packages for Claude Code and AI coding agents. The best-of-the-best skills for building, growing, and scaling a business — curated by a founder who uses AI to run his own company.
24 skills across 6 categories | Built for founders, by a founder | Works with Claude Code, Cursor, Windsurf, and more
Free Playbook: The AI Founder's Playbook — How to launch a product in a weekend using these skills. Step-by-step, idea to live product in 48 hours. Get it free →
Most AI skill collections are written by prompt engineers. These are written by someone who actually runs a CPG brand, builds software products, and does his own marketing with Claude Code every day. Every skill here solves a real problem I've faced as a founder.
| Skill | Description | Status |
|---|---|---|
| copywriting | Direct response copy, landing pages, ads, and email sequences using proven frameworks (PAS, AIDA, BAB) | ✅ Ready |
| seo-content | SEO blog posts, keyword research, meta descriptions, and content calendars that rank | ✅ Ready |
| email-campaigns | Welcome sequences, launch campaigns, re-engagement flows, and segmentation strategy | ✅ Ready |
| social-media | Platform-native content for Twitter/X, LinkedIn, and Instagram with scheduling | ✅ Ready |
| paid-ads | Meta Ads, Google Ads creative and copy. A/B test variants and performance analysis | ✅ Ready |
| Skill | Description | Status |
|---|---|---|
| offer-creation | Build irresistible offers using Alex Hormozi's value equation and $100M Offers framework | ✅ Ready |
| cold-outreach | Cold email, LinkedIn DMs, and personalized outreach sequences that get replies | ✅ Ready |
| pricing-strategy | Value-based pricing, tiered offers, anchoring, and price sensitivity analysis | ✅ Ready |
| objection-handling | Sales objection scripts, FAQ generation, and trust-building content | ✅ Ready |
| Skill | Description | Status |
|---|---|---|
| market-research | TAM/SAM/SOM analysis, customer interviews, survey design, and market sizing | ✅ Ready |
| competitive-analysis | Competitor teardowns, SWOT analysis, positioning maps, and differentiation strategy | ✅ Ready |
| product-market-fit | PMF surveys, Sean Ellis test, retention analysis, and pivot frameworks | ✅ Ready |
| landing-pages | High-converting landing page wireframes, copy, and CRO recommendations | ✅ Ready |
| Skill | Description | Status |
|---|---|---|
| sop-builder | Standard operating procedures from scratch — document any repeatable process | ✅ Ready |
| hiring-playbook | Job descriptions, interview scorecards, take-home assignments, and evaluation rubrics | ✅ Ready |
| automation-workflows | Identify automation opportunities and design workflows for Zapier, Make, or n8n | ✅ Ready |
| delegation-framework | Task audit, delegation matrices, and handoff documentation | ✅ Ready |
| Skill | Description | Status |
|---|---|---|
| financial-modeling | Revenue forecasts, expense modeling, cash flow projections, and scenario analysis | ✅ Ready |
| pitch-deck | Investor pitch deck structure, narrative arc, and slide-by-slide content | ✅ Ready |
| unit-economics | CAC, LTV, payback period, contribution margin, and break-even analysis | ✅ Ready |
| fundraising | Fundraising strategy, investor targeting, term sheet analysis, and SAFE/convertible notes | ✅ Ready |
| Skill | Description | Status |
|---|---|---|
| decision-frameworks | Structured decision-making using reversibility analysis, weighted scoring, and pre-mortems | ✅ Ready |
| founder-productivity | Time audits, energy management, deep work scheduling, and priority frameworks | ✅ Ready |
| team-building | Culture documents, team charters, 1-on-1 templates, and feedback frameworks | ✅ Ready |
/plugin marketplace add mfwarren/entrepreneur-claude-skillsnpx skills add mfwarren/entrepreneur-claude-skills# Install just the skills you need
npx skills add mfwarren/entrepreneur-claude-skills --skill copywriting
npx skills add mfwarren/entrepreneur-claude-skills --skill offer-creation# Works with Claude Code, Cursor, Windsurf, VS Code + Copilot, and more
npx ai-agent-skills install mfwarren/entrepreneur-claude-skillsgit clone https://github.com/mfwarren/entrepreneur-claude-skills.git
cp -r entrepreneur-claude-skills/skills/* ~/.claude/skills/# Add to an existing project for version-controlled skills
git submodule add https://github.com/mfwarren/entrepreneur-claude-skills.git .claude/skills/entrepreneurOnce installed, skills activate automatically based on your requests:
You: "Write a cold email sequence for my SaaS product"
→ cold-outreach skill activates
You: "Analyze my unit economics — CAC is $45, LTV is $380"
→ unit-economics skill activates
You: "Create an irresistible offer for my coaching program"
→ offer-creation skill activates
You: "Build an SOP for our customer onboarding process"
→ sop-builder skill activates
Every skill uses a consistent structure:
skills/category/skill-name/
├── SKILL.md # Core skill file (YAML frontmatter + prompts)
├── README.md # Skill documentation and examples
├── examples/ # Example inputs and outputs
└── references/ # Frameworks, templates, supporting material
---
name: skill-name
version: 1.0.0
category: Marketing & Growth
domain: copywriting
author: Matt Warren
license: MIT
status: production
updated: 2026-02-07
activation_triggers:
- "write copy"
- "landing page copy"
- "sales page"
tools: []
---See CONTRIBUTING.md for guidelines on submitting skills.
Skill ideas welcome! Open an issue describing the entrepreneurship skill you'd like to see.
Built by Matt Warren — founder, engineer, and AI-first operator. I use Claude Code to run my business daily and these skills reflect real workflows, not theoretical prompts.
- Blog: mattwarren.co
- Twitter/X: @matt_warren
- GitHub: @mfwarren
New skills, workflows, and founder-tested AI strategies — delivered weekly.
MIT — use these skills however you want.